University of Tabriz Journals Management System


1.	Investigation the Role of Religion, Anxiety , and Ethnicity in the Likelihood of Buying Foreign Products of Tehrani Customers; With the Moderate Role of Product Price
	Pages 1-23
	Hossein Balouchi
	View Article PDF 1018.25 K

2.	Developing Export Performance of Cultural Products (Case of Study: Cultural Software Exporters)
	Pages 25-44
	Niloofar Imankhan; Maliheh Hamdast
	View Article PDF 1.13 M

3.	The Effect of Efficiency Enhancers Factors on Total Factor Productivity with the Emphasis on Technological Readiness in Selected Countries
	Pages 45-62
	Abolfazl Shahabadi; Azra Mohammadi
	View Article PDF 757.12 K

4.	The Impact of Export Incentive Programs on Export Performance: The Role of the Attractiveness of Foreign Markets and Export Capabilities
	Pages 63-85
	Pouya Behzadnia; Naser Sanoubar; SeyedSamad Hosseini
	View Article PDF 833.66 K

5.	Factors Influencing Men's Intent to Buy Foreign Cosmetics: Investigating the Mediating Role of Consumer Attitudes
	Pages 87-107
	Masoomeh Arabshahi; Amir Ghafourian shagerdi; Omid Behboodi; Ali Nayebi
	View Article PDF 857.85 K

6.	The impact of the Moderating Role of Product Category and Customers’ Personality Type based on Eysenck's Model on Consumer Brand Engagement
	Pages 109-143
	Amin Mojoodi; Mohamad Ali Abdolvand; Hashem Nikoomaram; Mohsen Khonsiyavoosh
	View Article PDF 1.25 M

7.	Investigating the effective factors on export performance with the mediating role of marketing mix adaptation in the exporting companies of Khuzestan Province
	Pages 145-162
	Mina Bakhtiary; Ghasem Bakhshandeh
	View Article PDF 917.66 K

8.	Communication Skills of International Tour Leaders
	Pages 163-183
	Samad Rahimiaghdam; Mohammad Faryabi; Abolfazl Haqverdizadeh
	View Article PDF 822.77 K

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