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تعیین مهارتهای صادراتی شرکتهای تولیدی صادراتی در مراحل مختلف بین‌المللی شدن | ||
| مدیریت کسب و کارهای بین المللی | ||
| مقاله 2، دوره 1، شماره 1، تابستان 1396، صفحه 17-36 اصل مقاله (826 K) | ||
| نوع مقاله: مقاله پژوهشی | ||
| نویسندگان | ||
صمد عالی  1؛ علیرضا تورچیان2
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| 1استادیار گروه مدیریت بازرگانی، واحدتبریز، دانشگاه آزاد اسلامی، تبریز، ایران | ||
| 2دانشجوی دکترای مدیریت بازرگانی، واحد تبریز، دانشگاه آزاد اسلامی، تبریز، ایران | ||
| چکیده | ||
| هدف مقاله حاضر، تعیین مهارتهای صادراتی مورد نیاز شرکتهای تولیدی صادراتی در مراحل مختلف بین‌المللی شدن شرکت است. بدین منظور، بر اساس ادبیات موضوع، مهارتهای صادراتی شرکتهای تولیدی صادراتی در شش بُعد تحت مدیریت مالی و ریسک تجارت بین المللی، بازاریابی بین المللی، مدیریت استراتژیک تجارت بین المللی، تدارکات تجارت بین المللی، تحقیقات تجارت بین المللی و رویه ها و مقررات تجارت بین المللی طبقه بندی شد. سپس میزان اهمیت هر یک از این مهارتهای صادراتی در مراحل پنجگانه بین‌المللی شدن شرکتها مورد مقایسه قرار گرفت. شرکتهای تولیدی صادراتی منطقه شمال و شمال غرب کشور به‌عنوان جامعه آماری انتخاب شدند و تعداد 214 شرکت با تکمیل پرسشنامه در تحقیق مشارکت کردند. برای انتخاب نمونه ها از روش نمونه گیری تصادفی ساده استفاده شد و فرضیه های تحقیق با استفاده از تحلیل واریانس مورد آزمون قرار گرفت. یافته های تحقیق نشان داد که اهمیت همه مهارتهای صادراتی به جزء مهارتهای تدارکات تجارت بین المللی در مراحل پنجگانه بین المللی شدن شرکت، متفاوت است. | ||
| کلیدواژه‌ها | ||
| مهارتهای صادراتی؛ مراحل بین‌المللی شدن؛ شرکتهای تولیدی صادراتی | ||
| عنوان مقاله [English] | ||
| Determining the export skills of export manufacturing companies in different stages of internationalization | ||
| نویسندگان [English] | ||
| Samad Aali1؛ Alireza Tourchian2 | ||
| 1Asisstant Professor, Department of Management, Tabriz Branch, Islamic Azad University, Tabriz, Iran | ||
| 2Phd Student, Department of Management, Tabriz Branch, Islamic Azad University, Tabriz, Iran | ||
| چکیده [English] | ||
| The purpose of this study is to determine the export skills of export manufacturing companies in different stages of internationalization. This paper extracts the export skills from literature and classified them into 6 groups: International finance and risk management skills, International marketing skills, International Strategic management skills, International trade logistics skills, International trade research skills, and International trade regulations skills. Then the importance of each of these export skills are compared in the five stages of internationalization of companies. The export manufacturing companies in the north and northwest of the Iran were selected as the statistical community and 214 companies have participated as the statistical samples to achieve the goals of this paper. Samples were selected using simple random sampling and the research hypotheses were tested through Analysis of Variance. The results showed that the importance of all export skills except international trade logistics skills is different in the five stages of internationalization. | ||
| کلیدواژه‌ها [English] | ||
| Export skills, Stages of internationalization, Export manufacturing companies | ||
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سایر فایل های مرتبط با مقاله
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| مراجع | ||
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